She’d eventually bring on a CEO
Reselling swank cheap canada goose is big business
CARLSBAD, Calif. Tucked away in a nondescript office park here, the luxury resale business Designer canada goose outlet black friday Vault recently opened canada goose a chic, chandeliered, appointment only showroom to market what it canada goose outlet online claims to be the largest collection of vintage Chanel in the nation more than 1,500 handbags and accessories worth an estimated $2 million.
Less than 3 miles canada goose outlet shop away, the headquarters for Fashionphile, which has boutiques in Beverly canada goose outlet store uk Hills and San Francisco, has floor to ceiling shelves and walk in safes brimming with high end designer purses, wallets and jewelry by Louis Vuitton, Prada, canada goose outlet new york city Dior, Cartier and many others. The bustling operation and abundant inventory is prompting the company’s move to a new 30,000 square foot warehouse in Carlsbad in July.
While demand for lower market, so called “gateway” designer bags Coach, Michael Kors, Kate Spade, Tory Burch, et al. canada goose coats on sale is in decline, premium luxury resale is one of Canada Goose Jackets the fastest growing segments of the retail industry, generating from $16 billion to $25 billion a year, according to several studies.
Sales are being fueled by a seemingly buy canada goose jacket cheap insatiable and recession proof desire for exclusive leather goods, brands that retain much of their original value and the ease of online sales, consignment, authentication and global shipping.
“We’re bursting at the seams,” said Sarah Davis, 44, co owner of Fashionphile, which has been in the pre owned luxury business since 1999.
From an aspirational first timer in San Diego looking for the cache of a designer bag without the baggage of a full retail price, to luxury house VIPs in New York unloading their freebie logo trinkets, to the brand driven affluent consumer class in China, resale shoppers are increasingly turning to upscale e commerce companies for their treasure hunts.
“People buy and sell for all sorts of reasons. Sellers, of course, are looking for cash, which many canada goose uk black friday turn around and use on another bag,” said Christina Samoylov, the 27 year old owner and founder of Designer Vault.
“People who buy vintage, where there’s only one anywhere, are making canada goose outlet a statement. They’ve got a unique sense of style,” she said. cheap canada goose uk “Today, people are more money conscious and I think with all that’s going on, it’s much easier to afford luxury.”
San Diego only represents a small share of the market for these costly Chanel clutches or cult favorite Hermes Birken bags, with most goods shipped to New York, San Francisco, Los Angeles and China. The owners of Designer Vault and Fashionphile canada goose black friday sale estimated that as much as 95 percent of their sales are conducted online.
“We ship out at least 300 bags a day,” said Fashionphile’s Davis.
Earlier this month, the company’s website touted its resale prowess:
“This canada goose factory sale week’s payout: $707,083.29; Items paid this week: 1053.” In a press release, Fashionphile reported year over year growth of more than 50 percent in 2015 and record sales of $3 million in February.
The company’s canada goose outlet toronto factory slogan, “Shop. Sell. Repeat,” is an indicator of the constant flow of goods that come through Fashionphile’s “procurement cheap canada goose department,” which canada goose outlet uk logs in about 120 items a day for consignment or resale, from Rolex watches to Balenciaga bags to one of a kind Chanel surfboards.
On a recent Monday, an employee was inspecting a newly arrived lipstick pink Hermes Birken bag. Among the most coveted luxury items on the market, a brand new Birken from Fashionphile can sell for more than the retail price from Hermes itself.
“There’s demand and no supply,” Davis said. “These are limited edition items, VIP only, wait list only.”
Earlier this month, Fashionphile’s website displayed nearly two dozen Birken bags, ranging from $7,950 to $21,500, including a lipstick pink Epsom Candy Birken 35 for $12,500.
Over at Designer Vault’s newly minted Parisian like salon, owner Samoylov displayed a sampling of rare, limited edition Chanel pieces that at first glance looked more like novelty items. They included: a black and uk canada goose outlet gold Lucite jewelery box handbag, complete with makeup mirror ($5,000); an oversized, clear plexiglass Chanel perfume bottle on a chain shoulder strap ($11,500); and a giant pearl that opened up as a small carrier, or minaudiere, on a chain ($25,000).
The products’ uniqueness factored into their value, as did who had owned or worn them before Rihanna, Kim Kardashian, Miley Cyrus and others.
“When celebrities are seen with something on the red carpet or in a movie, it definitely raises the price,” Samoylov said.
The idiosyncratic Cyrus, for example, wore the perfume bottle bag, filling it with what else? Fruit Loops.
“That was it,” said Samoylov, “everyone had to have it.”
Both Samoylov and Davis seemed destined for the luxury business.
Samoylov was a self described tomboy growing up in Ohio who also happened to have a cat named Oscar de la Renta. Her merchandising degree from Los Angeles’ FIDM Fashion Institute isn’t what got her into resale. It was a pair of Prada boots, which her husband whom she met while working as a personal shopper at Tiffany’s had https://www.bamschaatsteam.nl tossed into the trash.
She wound up selling them on eBay for $80 and “it kept spiraling and I kept consigning,” she said.
Davis, who is from South Pasadena, started one of the earliest resale sites by happenstance, while still in law school. Early success was fleeting; she lost her canada goose outlet online uk domain name and had to start over with Fashionphile. She’d eventually bring on a CEO, Ben canada goose jacket outlet Hemminger (also her brother in law), who helped expand the company’s reach.
What these two entrepreneurial women didn’t plan on was becoming private investigators. Fraud in the luxury retail industry is so pervasive, and knock offs have become so sophisticated, the woman have had to rely a complex system of verification.
Each of them described in detail how their authentication teams check for holograms (on Chanel and select other brands), the leading, or white space, around the logo lettering, specific fonts, the thickness of lettering, ink boldness, crispness of printing, precise leather and lining colors, stitching, correct clasp or closure for that model, patina or sheen on the hardware, date codes, and more.